Apple says iPhone X arrives in UAE


Abdul Basit

Dubai – The highly-anticipated iPhone X arrived in the UAE market on November 3, telecom operators Etisalat and du announced.
Etisalat announced it will offer iPhone X, the future of the smartphone, featuring a revolutionary new design with a stunning all-screen display. Customers can pre-order iPhone X today at and Etisalat stores, and it will be available in stores starting on 3 November.
Khaled Elkhouly, Chief Consumer Officer at Etisalat said: “Etisalat is thrilled that the much awaited iPhone X will be available for customers in the UAE at the same time as their global counterparts. iPhone X will be a game changer in the industry and available for all Etisalat customers in the UAE. The exclusive ‘iPhone for Life’ program introduced last year for the first time in the UAE will make it easier to upgrade to the new iPhone X. Etisalat will also be launching value packed plans to enhance customers’ experiences when using iPhone X on the country’s fastest 4G LTE network.”
Du said its customers are now able to purchase iPhone X from du stores and on through a zero upfront, 12 or 24-month contract.
Customers can get 18GB data each month and 600 flexible minutes along with their brand new iPhone X when they sign up for a 24 months iPhone every year programme from du. Through this offer, du customers are able to upgrade to the latest iPhone every 12 months.
“du customers across the UAE have been eagerly awaiting the launch of iPhone X following the iPhone 8 and iPhone 8 Plus launch. We are delighted to add iPhone X to our range of the latest Apple products available in du stores and online, and we look forward to providing our customers with the best available iPhone technology,” said Fahad Al Hassawi, Deputy CEO of EITC.
“At du, we are dedicated to empowering people through connectivity and adding life to life through all our product offerings, and we are thrilled to offer the latest Apple products to enhance the lives of our valued customers.”
iPhone X features a gorgeous all-glass and stainless steel design with a beautiful 5.8-inch Super Retina display, A11 Bionic chip with neural engine for powerful machine learning, augmented reality and immersive 3D gaming experiences, wireless charging and Face ID, delivering an innovative and secure new way to unlock, authenticate and pay.
The TrueDepth camera that enables Face ID brings Portrait mode with Portrait Lighting to the front camera for beautiful selfies with a depth-of-field effect and enables Animoji, which captures and analyzes over 50 different facial muscle movements to bring emoji to life in a fun new way. A redesigned rear camera with dual optical image stabilization includes a new color filter, deeper pixels, an improved Apple-designed image signal processor and features Portrait mode with Portrait Lighting allowing customers to capture stunning photos and videos. The all-glass front and back on iPhone X feature the most durable glass ever in a smartphone in two beautiful finishes, silver and space gray.
Customers can opt to purchase iPhone X with the flexible smart pay plans on a 12, 18 or 24 months contract. iPhone X (64GB) can be purchased for as low as AED 185 and iPhone X (256GB) for AED 215 under the 24-month smart pay plan. –