Sharaf DG brings unbeatable offers, big bang BMW at Gitex Shopper

Sharaf DG Gitex Shopper 2018

Staff Report

Dubai – Sharaf DG, the No.1 electronics destination in the UAE, launched its ‘Unbeatable Offer – get Dh1,350 worth of gift vouchers” on the occasion of Gitex Shopper 2018, which started on October 2 at the Dubai World Trade Centre.

Nilesh Khalkho, Chief Executive Officer at Sharaf DG said “Gitex Shopper is back with a bang in 2018, and we have some great deals lined up for shoppers this edition. Various new launches in mobile phones, laptops and wearables offer consumers the latest in technology.”

Sharaf DG CEO Nilesh Khalkho

He added, “We have partnered with key brands like Huawei, HP and Samsung to bring some great experiences for customers to experience this Gitex across smartphones, gaming laptops, tablets, printing technology & smartwatches.”

Some of the key highlights this Gitex from Sharaf DG are:

1. Key Offers:

a. Gaming Laptop – with gaming devices growing extremely well, we have the Lenovo Legion Y530 at AED 4799 – this machine boasts an 8th Gen Intel i7 processor 16GB RAM + 4GB graphics card, 1TB Hard Disk + 128GB SSD and comes with an Xbox controller and one-month Game Pass from Microsoft
b. Laptop – an excellent choice at a great price point is the HP 15-DA002 which is an 8th Gen Intel i5 machine with 1TB Hard Disk, 8GB RAM and 4GB Graphics card
c. Smartphones – new launches from Apple (iPhone XS, iPhone XS Max), Samsung (Note 9) and Huawei (Nova 3i) would be the hot favourites this Gitex – and affordable with Sharaf DG’s 18 & 24-month FlexiPay instalment plan. The new iPhone XS is available for just AED 197 per month (inclusive of VAT).
d. Television – with panel prices crashing, customers can get a Samsung 75” 4K UHD panel for just AED 6999 this Gitex!
e. Wearables – the new Apple Watch Series 4 would be one of the hot favourites.

2. Exclusives & New Launches

a. For hardcore adventure freaks, Sharaf DG has the newly launched Casio Pro Trek smartwatch for AED 1449. This runs on Google Watch OS and is great for hiking, swimming, rowing and more
b. The Oppo Find X Lamborghini edition is a premium limited edition of the new Find X smartphone. This is available exclusively at Sharaf DG for AED 6999 and is for the discerning buyer
c. The Canon EOS R is a full frame mirrorless camera with a 24-105mm f/4 lens. This is available for pre-order for AED 14,399 (or AED 10,299 for body only)

3. Solution Bar – bringing the latest innovations to UAE

“Innovative product companies should focus on building a brand inside physical retail stores which still contribute to over 92% of all retail sales. Our Solution Bar has proven a successful marketing media tool to many brands with a promise of at least 5 times return on investment (ROI) of marketing dollars,” said Khalkho. “Historically, customer experience around product discovery for startups and new vendors was limited to product videos and reviews online, but with the Solution Bar, they can discover innovative products including those from crowdfunding platforms exclusively inside Sharaf DG stores,” he said.

Currently, over 50 award-winning innovative products are at the Solution Bar, a space created for startups across 7 stores of Sharaf DG.

Featuring custom-built micro-technology in an ultra-light and durable form, Motiv Ring (AED 789) tracks activity, heart rate and sleep. Designed to be discreet and comfortable enough to keep on all day, Motiv Ring is waterproof up to 165 feet, weighs less than a penny and features three-day battery life, quick 90-minute charge time, wireless Bluetooth syncing and three days of onboard memory between syncs. It has won design awards, including the CES Innovation Award, the Chicago Athenaeum Good Design Award and the Red Dot Design Award. Currently, there is an offer of AED50. Motiv Ring is available in Slate Grey and Rose Gold colours in 7 ring sizes.

Ring’s suite of products protects your home. The next-generation Ring Video Doorbell 2 (AED 839) lets you watch over your home and answer the door from your phone, tablet and pc. Ring Video Doorbell 2 comes with adjustable motion sensors, so you can focus on the most important areas of your yard. When anyone triggers your motion sensors or presses your doorbell, you’ll get an instant alert on your phone, tablet and pc. Answer the alert, and you can see, hear and speak to people at your door from anywhere. Currently, there is an offer of AED50 and above on select products.

MovieMask (AED 99 to AED 499) gives you the cinema experience anytime, anywhere. Choose any content on your phone, place it inside MovieMask and enjoy the content on the go. The unique optical solution gives 4 times higher resolution. Works with all smartphones and even if you wear eyeglasses. It has won the Red Dot Design Award. Currently, customers can participate in an online contest and win a MovieMask worth AED299.

4. Customers get AED 1350 worth of gift vouchers when they shop for select products at Sharaf DG. This includes the following:

a. Fun Pass: Dubai as a leisure and entertainment destination has a number of parks and activity centers. This pass entitles customers to visit 3 great attractions in 5 days. If one were to buy these individually, the cost would be up to AED 700, but you get this free on purchase of select products this Gitex. Some of the top attractions of the Fun Pass include IMG World of Adventures; Dubai Frame; Warner Bros Abu Dhabi; At The Top, Burj Khalifa; Dinner at a 5-Star hotel; and 19 more attractions.
b. Travel Free this Gitex using Careem credit: Travel in luxury using Careem credit worth up to AED 50 by shopping at Sharaf DG.
c. Cleartrip vouchers: The average resident of UAE travels abroad at least twice a year. To make that travel even more economical and convenient Sharaf DG has partnered with Cleartrip and offering AED 600 worth of vouchers. This includes 3 vouchers of AED 100 for flight and 3 vouchers of AED 100 for hotel stays.
d. Food vouchers and 1+1 free – Sharaf DG has also partnered with Wendy’s, UAE’s favourite fast food joint. Get 1+1 offers at Wendy’s when you shop at Sharaf DG. Plus get a free Frostie with a free meal to be provided upon purchase of meals

5. Sharaf DG has partnered with ADCB, with a special offer of up to 10% off on all purchases when you use an ADCB credit card. This is over and above the big discounts and deals that Sharaf DG is bringing to their customers for Gitex. Min spend AED 1000, max discount AED 200. 5% discount on smartphones. (Offer not applicable on iPhone X, Xs, Xs Max, Apple Watch Series 4 and Macbook Air MQD32)

6. Big bang BMW – Gitex Offer – BMW, Sharaf DG and Samsung have partnered together to bring the biggest BMW offer ever. This year Gitex customers can avail BMW 318i (2018 model) along with a Samsung 65” Super UHD TV @ 89,999 / AED inclusive of VAT. Save 55,000/- This offer is highlighted and displayed exclusively at Gitex shoppers only, customers can visit and see the car and TV displayed at the entrance. Customers can even avail easy installment options as low as AED 1366 per year. Also as an exclusive to Mashreq Bank card holders, those who pay min AED 18000 for this offer using their Mashreq Bank debit / credit card will qualify for a free Samsung Note 8. This is a limited offer for the first 25 customers only.